THE IXA = Interior Design X contemporary art
THE IXA, a distinctive concept, launched by Jennifer Ridel, the Foundationshop, in collaboration with Alexandra Schafer, Alex Ray and the international VELVENOIR network. A select, luxury pop-up showroom-outside-of the showroom, where the latest in original art and home furnishings are brought together in architecturally significant properties. Clients can meet the artists, designers and craftspeople involved in this luxury, buyable, elevated design experience.
THE IXA fuses three disciplines into one and invites clients to encounter the forefront of design trends, international art merged with the latest tech to enhance the experience - first hand.
Throughout THE IXA, private dinners, talks and networking events, are hosted to invite clients to not only experience the concept by walking through and using the designed app but also meet industry experts who share insights on the importance of placing original contemporary art within a tailored design concept.